Online shopping will thoroughly alter the way people do the shopping in the future, In view of this, The purpose of this course is to teach students to learn the ideas and methods of operating online stores. We will use a variety of free platform on the Internet, link community media forums, blogs, webcast platform and other different powerful features, as well as different digital marketing advertising tools, so that students step by step practical experience learning network operators, for the future into the digital Marketing work to lay the foundation.